Merrithew^® launches eco-friendly fitness line for kids

Mindful Movement Caters to Kids

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Toronto, ON, April 15, 2015 – Children who participate in mindful movement can experience a host of physical, mental and emotional benefits including better concentration at school, enhanced confidence and a strong sense of self-discipline. Global fitness company, Merrithew^®, Leaders in Mindful Movement™, leads the charge to keep kids active and healthy, introducing their new line of children’s products — designed with exercisers-in-training in mind.

“Our mission has always been to motivate people of all ages and life stages to lead healthier lives through high-quality fitness,” shares Merrithew President & CEO, Lindsay G. Merrithew. “The Fitness Fun: Pilates for Kids DVD was our first foray into children's exercise and it was a well-received, fun, and positive experience; we wanted to continue inspiring kids to live healthy lives and look forward to doing so with these kid-specific fitness accessories.”

Merrithew's line of fitness mats and mat bags for kids are vibrant and colorful, inspiring them to want to move. New products being launched include:

• Eco-Mat for Kids in six designs and colors ($27.99USD/$29.99CDN)
• Mat Bag for Kids in three designs and colors ($27.99USD/$29.99CDN)

Perfect for multi-purpose functionality, the Eco-Mat for Kids is ideal for Pilates, yoga, general exercise and play. Parents can also rest assured that these products are free from toxins, heavy metals and phthalates. With these durable, bright, and fun-to-touch products in hand, kids will have fun with fitness, developing healthy habits to last a lifetime.

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For more information, interviews and to request images, contact:
communications@merrithew.com