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Cookies policy

Effective: January 19, 2026

As described in our Privacy Policy, Merrithew International Inc. (o/a Merrithew®) uses cookies and similar technologies on its websites and applications to support website functionality, understand how our website is used, and support advertising and analytics activities. These technologies may collect information about your browser or device when you interact with our website.

What are cookies?

Cookies are small files created by a web server, delivered through a web browser and stored on your computer, mobile phone, or other device. When you visit the website again, the cookie allows that site to recognize your browser. Cookies may store user preferences and other information.

Pixels are small blocks of code on webpages and in emails that allow another server to measure viewing of a webpage and are often used in combination with cookies. Local storage is an industry-standard technology that allows a website or app to store and retrieve data on a person’s computer, mobile phone, or other device.

How long do cookies last?

Cookies last for different lengths of time depending on what they are used for.

  • Session cookies are temporary cookies and are only stored until you leave the website or when you close your web browser.
  • Persistent cookies last for a fixed period of time, defined within the cookie, and allow the website to recognize the device again when the user returns to that website on that device.

First and third party cookies

Cookies can be classified as “first party” or “third party.”

  • First party cookies are set by Merrithew and can only be read by our website.
  • Third party cookies are set by an organization other than Merrithew. This may be for the purposes of website measurement, to allow a third-party service on the website to operate, or to support advertising.

How do we use cookies?

We use cookies and similar technologies for a number of purposes, including:

  • Authentication
    Merrithew uses cookies, local storage, and similar technologies to recognize you if you are logged in to our website, so that we can show you the right information and personalize your experience.
  • Preferences, features and services
    Merrithew uses cookies, local storage, and similar technologies to remember preferences such as language and currency settings, communications preferences, and to assist with completing forms on our website.
  • Advertising
    We may work with advertising partners and service providers to help deliver advertising that may be relevant to your interests. These partners may use cookies or similar technologies in connection with advertising delivered on our website or on third-party platforms. For more information about how these partners collect and use information, please review their respective privacy policies.
  • Performance, analytics and research
    Merrithew uses third-party analytics providers, such as Google Analytics, to better understand how the website is used and to help improve its performance and design. These service providers may collect and store information such as time of visit, pages visited, time spent on each page, IP address, location, and type of operating system used. Please review their privacy policies to understand how they use cookies and similar technologies.

How to control cookies

You can delete cookies that are already on your device and prevent cookies from being placed. If you do this, however, you may need to manually adjust some preferences each time you visit a website, and some services and functionalities may not work as intended.

Most web browsers allow you to manage cookie settings. You can usually find these settings in the “options” or “preferences” menu of your browser. To understand these settings, the following links may be helpful, or you can use the “Help” option in your browser:

You may also opt out of certain third-party vendors’ use of cookies by visiting the Network Advertising Initiative or Your Online Choices (EU) opt-out pages.