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Marketing Communications Guidelines

Marketing Communications Guidelines

The Merrithew™ Marketing Communications Guidelines has been developed to facilitate proper and consistent delivery of communication materials pertaining to Merrithew, its branded programming and fitness equipment.

While it was developed specifically for public material produced by Marketing and Communications, the guide is made available to all members of the Merrithew community for use as a helpful reference.

The Marketing Communications guide covers the following:

  • Photography and Video Usage
  • Marketing Materials Approval Process
  • Official Company and branded program descriptions
  • Titles
  • Logo colours and usage and fonts
  • Trademarks and Registered Trademarks
  • Commonly used words and copy style

To open the style guide, click on the Merrithew Marketing Communications Guidelines and it will automatically open in Adobe Reader.

If you do not have Adobe Reader installed on your computer, please visit the Adobe website.