Merrithew® partners with Recorp Middle East as their exclusive equipment distributor in the United Arab Emirates!
Toronto, December 9, 2014 – Merrithew® is pleased to announce their partnership with Recorp Middle East (RME), provider of world class fitness equipment, based in the UAE, expanding the reach of MH&F’s high-caliber Pilates and fitness equipment and accessories throughout the UAE.
“We are dedicated to creating high-caliber, safe and effective equipment that will in turn provide high-caliber, safe and effective exercise,” says Lindsay G. Merrithew, President and CEO, Merrithew. “As mind-body exercise develops as the “it” way to stay fit in the UAE, this partnership with Recorp Middle East allows us to serve the region’s growing interest in mind-body exercise with quality fitness equipment and accessories.”
“The popularity of Pilates and mindful movement has grown tremendously in the UAE over the last few years,” notes Raymond Kelly, the Chairman at RME. Our goal is to offer the best fitness equipment available on the market, so it made sense to partner with Merrithew based on their global reputation as The Professional’s Choice™. We look forward to distributing their superior products to the community of clubs, studios, and fitness professionals in the UAE to support theirs and our business and fitness goals.”
This partnership will support existing members of the mindful movement community in the UAE and also further Merrithew’ global reach as the premier provider for mind-body exercise programming, education, equipment and accessories.
About Recorp Middle East
Recorp Middle East is an importer, stockist, distributor, and marketer of world-class health and fitness products and brands. Headquartered in Jebel Ali Free Trade Zone, Dubai along with more than 8000 other multi-national companies, their market reach within a three-hour flight encompasses countries with a combined population of more than 2 billion consumers. Products and brands include Precor, TKO, Body Bike, PurMotion, Inflight Fitness, Trion-Z, BILT by Agassi & Reyes, Wattbike, Club Virtual and now Merrithew®. For more information visit www.recorp.ae
About Merrithew®
Merrithew® is the global leader in mind-body education and equipment. Founded in 1988, the company has trained more than 80,000 instructors and partners worldwide, developed six innovative education programs— STOTT PILATES®, ZEN•GA®, Total Barre®, Halo® Training, Merrithew Fascial Movement and CORE™ Athletic Conditioning & Performance Training™— and has produced an extensive line of professional and at-home equipment and accessories for personal and professional use.
In 2020, Merrithew launched Merrithew Connect™, a video streaming platform featuring new and signature Pilates, fitness and mind-body workouts and training from its internationally-recognized team of presenters.
For more information, interviews and to request images, contact:
communications@merrithew.com